Home Tech Moisturize First to Make Your Cologne Last Longer, Don’t Bathe In It

Moisturize First to Make Your Cologne Last Longer, Don’t Bathe In It

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Putting on a little fragrance at the beginning of the day and expecting it to stick around through the day and through an evening event is a bit of a tall order, but Aaron Marino, of IAmAlphaM, has a very simple (and almost obvious) trick to help it last longer—and thankfully it’s not “just apply more.” Moisturize.

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