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Watch Arcade Fire’s Colbert Performance, Complete With a Fake Infomercial

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Arcade Fire have treated every aspect of the release of their new album, the not-exactly-beloved Everything Now, as a sort of performance-art stunt about corporate branding, and that apparently extends to late-night appearances. Last night, the band played on Stephen Colbert’s Late Show, and Colbert went along with all their culture-jamming stunts. Before the band played, he…