HAIM unveiled a new single, “Lost Track.” The song arrived along with a Paul Thomas Anderson-directed music video.
“Lost Track” is Danielle Haim, Este Haim and Alana Haim’s first music of 2022 and first single since “Cherry Flavored Stomach Ache.” Both singles came on the heels of the Grammy-nomintaed 2020 album, Women In Music Pt. III.
HAIM detailed how both the song and video for “Lost Track” came together in a social media post:
We had that line written for the last year but could never figure out what to do with it. We kept writing it down, not knowing where it should live. Cut to PTA shooting the director’s cut issue for W Magazine with our baby sister on the cover! An opportunity arose to do a quick music component while shooting the story. Paul mentioned having the book “Appointment in Samarra” as a possible direction. So we did some digging around the book and were inspired by the scene where the main character throws a drink in someone’s face at a country club. We were inspired by the idea of someone doing something so drastic to get out of a situation they felt uncomfortable in – just to feel something. We finally remembered that lyric and wrote and recorded the song and shot the whole thing in a few days! Anyway, felt fun to do something very collaborative/ off the cuff…
Watch the video for “Lost Track” below:
